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Protect Your Online Reputation

Archived Webinar


Patients increasingly rely on Internet reviews and ratings to find medical providers. The information on those websites, however, is rarely monitored and is often inaccurate. Continually monitoring your practice’s online presence in search results and social media and promptly addressing negative comments is a daunting task your practice can’t afford to ignore. A single negative comment can damage your reputation and affect your practice’s profitability. 

In this informative archived webinar, Polly Wood, special projects team manager for Reputation.com, a leader in online reputation-management, and Ravi Goel, MD, a comprehensive ophthalmologist in Cherry Hill, N.J., and clinical instructor at Wills Eye Institute will provide a wide range of tactics for managing your online reputation and share the techniques being used by doctors having the most success with online reputation management today.

Agenda

In this 60-minute archived webinar, you will learn how to:

  • Monitor your online presence
  • Remove items negatively impacting your reputation
  • Generate good news and positive comments
  • Protect your privacy
  • Manage reviews of your practice
  • Support your promoters and address your critics
  • Develop patient leads through the Web

Presenters

Polly Wood manages the special projects team for Reputation.com, the global leader in online reputation management and digital privacy protection. She oversees the management of the firm’s most complex and sophisticated case work. Her clients include politicians, Fortune 100 companies and their executives.

Ravi D. Goel, MD, is a clinical instructor at Wills Eye Institute and a comprehensive ophthalmologist in Cherry Hill, N.J., who consistently achieves awards, top honors and top ratings/rankings in patient satisfaction surveys, local consumer web sites and publications and professional rating sites such as HealthGrades.com.     

Fees/Order

Choose from:
  • 60-day on-demand recording*
  • CD-ROM recording**

$185 member / $236 nonmember

Order the recording today! 

Questions? E-mail aaoe@aao.org or call KRM, our webinar vendor at 800.775.7654 or 715.833.5426, between 7 a.m. to 5 p.m. CST, Monday to Friday.