AAO Card Pack

Reserve space in the only card pack that will be mailed to advance registrants from the Academy.

• Each double-sided 4-color card measures 5.5 inches by 7 inches.
• Cost-effective marketing tool to drive traffic to your booth - just $0.32 per card.
• Include a call to action and measure the results when attendees bring the card to your booth, or invite attendees to your event.
• Content of the card must be pre-approved by the Academy.

Upgrade Options

For an additional cost you may ensure that your card appears within the first 15 cards or is the last card in the deck - visible through the cellophane mailing wrapper.

Distribution/Media Reach

The AAO Card Pack will be mailed Sept. 14 to approximately 6,500 domestic professional attendees pre-registered for AAO 2018. Packs will be received approximately three weeks before the meeting in Chicago.

Availability

Card deck is limited to 50 cards.

Cost

$2,100 Base price for a double sided, 4-color card (5.5 inches by 7 inches).

Upgrades

• $520 Card appears in the first 15 cards.
• $1,250 Last card in pack and visible in the cellophane mailing wrapper.

Status

Available

Reservation Restrictions

Only AAO 2018 exhibitors may reserve Academy annual meeting-related marketing opportunities. Review Promotional Opportunities Policies for more information.

Commitment Deadline

July 18

Assignment

All promotional opportunities are available on a first-come basis and are assigned at the discretion of the Academy.

Confirmation

A confirmation letter will be emailed within one week of receipt of the reservation form. Review Promotional Opportunities Policies for cancellation policies.

Mechanical and Digital Requirements

Each double sided, four-color card measures 5.5 inches by 7 inches.

• Trim: 5.5 inches by 7 inches
• Bleed: 5.75 inches by 7.25 inches (0.125 inch bleed all around)
• Final file: High resolution PDF with trim marks and bleed.

Artwork Pre-Approval Deadline

July 25 

Artwork must be emailed to Abigail Greber, Promotions Manager, for approval.

Materials Due

Aug. 8

Email print-ready artwork (under 10 MB) to Abigail Greber. If the artwork is larger than 10 MB use a file transfer service (Hightail or WeTransfer).