AAO Card Pack
Reserve space in the only card pack that will be mailed to advance registrants from the Academy.
- Each double-sided 4-color card measures 5.5 inches by 7 inches.
- Cost-effective marketing tool to drive traffic to your booth - just $0.33 per card.
- Include a call to action and measure the results when attendees bring the card to your booth, or invite attendees to your event.
The card deck is limited to 50 cards.
Content of the card must be pre-approved by the Academy.
Distribution/Media Reach
The AAO Card Pack will be mailed Sept. 6 to approximately 6,500 domestic professional attendees pre-registered for AAO 2019. Packs will be received about three weeks before the meeting in San Francisco.
Cost
$2,150 Base price for a double sided, 4-color card (5.5 inches by 7 inches).
Upgrade Options
For an additional cost you may ensure that your card appears within the first 15 cards or is the last card in the deck - visible through the cellophane mailing wrapper.
- $530 Card appears in the first 15 cards
- $1,275 Last card in pack
Status
Available
Restrictions
Only AAO 2019 exhibitors may reserve Academy annual meeting-related marketing opportunities. Review Promotional Opportunities Policies for more information.
Assignment
All promotional opportunities are available on a first-come basis and are assigned at the discretion of the Academy.
Commitment Deadline
July 22
Artwork Requirements
Each double sided, four-color card measures 5.5 inches by 7 inches.
- Trim: 5.5 inches by 7 inches
- Bleed: 5.75 inches by 7.25 inches (0.125 inch bleed all around)
- Final file: High resolution PDF with trim marks and bleed.
Artwork Pre-Approval Deadline
July 29
All advertising copy must be pre-approved by the Academy. Email artwork to Abigail Greber, Promotions Manager, for approval.
Final Materials Due
Aug. 5
Email print-ready artwork (under 10 MB) to Abigail Greber. If the artwork is larger than 10 MB use a file transfer service (Hightail or WeTransfer).