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Advertising
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Advertising and Substantiation of Claims from the Ethics Committee
from
Ethics Committee
FEB 02, 2017
This podcast series from the Academy's Ethics Committee features experts who discuss ethical issues facing ophthalmologists. In this podcast, Drs. Chan and Dhindsa discuss the FTC's requirements for substantiation of all claims made in professional advertising in relatio…
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20
Potentially Misleading Use of Awards in Ophthalmic Advertising from the Ethics Committee
from
Ethics Committee
FEB 02, 2017
This podcast series form the Academy's Ethics Committee features experts who discuss ethical issues facing ophthalmologists. In this podcast, Drs. Dhindsa and Chan discuss the appropriate use of awards in ophthalmic advertising in relation to Rule 13 of the Code of Ethic…
Audio
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14
Code of Ethics
JAN 20, 2016
The Code of Ethics of the American Academy of Ophthalmology applies to the American Academy of Ophthalmology and to its Fellows and Members in any class of membership, and is enforceable by the American Academy of Ophthalmology.
Ethics Center
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2979
Code of Ethics - Advertising
OCT 10, 2014
Code of Ethics, pertinent principles and rules relating to advertising and communications to the public.
Ethics Center
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76
Educational Activity - Ophthalmic Advertising
OCT 10, 2014
Create educational activities for ethical dilemmas in advertising using these presentations, case studies, and pre and post-test questions
Ethics Center
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48
Advisory Opinion - Advertising Claims Containing Certain Potentially Misleading Phrases
OCT 10, 2014
Advisory Opinion of the Code of Ethics about advertising claims containing certain potentially misleading phrases, for the ethical Ophthalmologist.
Ethics Center
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48
Advertising Your Refractive Practice
OCT 10, 2014
Concerns of the FDA and the FTC about advertising claims for devices and services related to refractive procedures.
Ethics Center
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11
Fundamental Ethical Issues in Ophthalmic Advertising
OCT 10, 2014
Academy ethics guidelines on ophthalmic advertising. Comprehensive overview including: case studies, ethics statements, articles, and additional resources.
Ethics Center
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100
Guidelines for Refractive Surgery Advertising
OCT 10, 2014
Guidelines about providing truthful, informative advertising for refractive procedures.
Ethics Center
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144
Advisory Opinion - Communications to the Public
OCT 10, 2014
Advisory Opinion of the Code of Ethics about appropriate communications to the public.
Ethics Center
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33
Ask the Ethicist - FDA Warning Letters
MAY 01, 2013
Ask the Ethicist, an ethics case study in advertising and FDA warning letters to ophthalmologists.
Ethics Center
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19
Ask the Ethicist - Premium IOL Advertising
NOV 01, 2012
Ask the Ethicist, an ethics case study in advertising and premium IOL advertising.
Ethics Center
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20
Ask the Ethicist - Patient Testimonials
JUL 01, 2011
Ask the Ethicist, an ethics case study in advertising and patient testimonials.
Ethics Center
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38
Ask the Ethicist - Communications to the Public
MAR 01, 2008
Ask the Ethicist, an ethics case study in advertising and other communications to the public.
Ethics Center
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9
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