Actionable Steps and Considerations When Expanding Retina Practices

As retina practices continue to grow, leaders face the challenges of staying ahead of the curve. Identifying the perfect timing to add a new physician, executing the opening of a new satellite office or merging practices requires strategic planning and thoughtful execution. In this AAOE-sponsored webinar, moderator Joy Woodke, COE, OCS, OCSR, retina specialist Moss Fenberg, MD, and seasoned administrators Joanne Mansour, OCSR, and Stephanie Collins, MBA, COA, OCSR presented a town hall style discussion on the nuances of expanding the retina practice, including:

• Identifying your why and how when contemplating expansion
• Considerations when onboarding a new physician
• Key steps when merging or opening a new practice
• Practice development from the physician perspective
• Expanding locations into a new community
• Business development and marketing tips, including referring physician outreach
• Managing change and the impact on staff and clinic flow
• Succession planning and transitioning a retiring physician

Download the Webinar Slides (PDF 902 KB)

Related Resources (AAOE^® membership may be required to view):

• Practice Form: New Physician On-boarding Checklist
• Practice Form: Practice Purchase Checklist
• Practice Form: Practice Closing Checklist
• Video: Success Factors in Selling an Ophthalmology Practice
• Practice Management Advice: Marketing
• Practice Management Advice: How to Get Staff Buy-in
• EyeNet Article: Project Management, A Six Step Approach
• Video: Strategically Grow Your Retina Practice, 3 Key Steps to Success
• Bookmark aao.org/retinapm
• Email questions to retinapm@aao.org