2020: Year of the Eye - Toolkit

Get Involved With The Academy’s 2020 Campaign

Here are some resources to help educate the public.

Press releases

• 2020: Year of the Eye - Harris Poll - Press release template (Word Doc)
• 2020: Year of the Eye - AMD Awareness - Press release template (Word Doc)
• 2020: Year of the Eye - Glaucoma - Press release template (Word Doc)

Infographics for printing

• 2020: Infographic for printing - Get Smart About Eye Health in 2020 (PDF 1.86 Mb)
• 2020: Infographic for printing - Eye Disease Discriminates (PDF 1.37 Mb)
• 2020: Infographic for printing - Get Smart About Eye Health (PDF 1.36 Mb)
• 2020: Infographic for printing - You Can Prevent Vision Loss (PDF 1.37 Mb)

Social media posts

• 2020: Year of the Eye - Social Posts - Sample posts (Word Doc)

Infographics for social media

• How much do you know about eye health?
• Just because you see well, doesn’t mean all is well.
• Eye disease discriminates.
• Why does American’s ignorance of eye health matter?
• Ophthalmologists see the consequences of these statistics too often.
• The coming crisis.
• Vision loss is NOT an inevitable part of getting older.
• 2020 is the year to get smart about eye health.
• Did you know you may need to see an ophthalmologist more frequently.

Videos for embedding on your website or for sharing on social media

Educate your patients on when to see an ophthalmologist

Inspire your colleagues to become an EyeCare America volunteer

Educate your patients about age-related macular degeneration